It’s the fiery shade that’s dominating the Autumn collection.
And regardless of your colouring, there is a hue to suit all.
Seeing the colour pop on the high street this season, I was amazed by how much of it already existed in my wardrobe.
But then again, red is my go-to colour for lipstick, I love the power of a red shoe with a monochrome outfit and I find inspiration in bold, primary shades.
It will certainly ensure all eyes are on you – but I also dressed it down with trainers and a tan trench coat for a more low-key look.