Way back at the beginning of the year I had quite an exciting email from Debenhams. They wanted to know whether MMM would be interested in teaming up with them to design a special T-shirt for their annual BBC Children In Need charity campaign. Erm, YES!
Alongside the brand’s raft of top designers including Donna & Markus, Frost French and Pineapple, they had also asked TV presenters (and parents) Tess Daly and Jeff Brazier to come up with an original design. I was the only blogger to have been asked. Super chuffed.
The designs are based on that year’s colour themes, dictated by the Beeb and it’s all quite strict. I initially knew I wanted to design something with a touch of Breton, so the fab in-house team at Debenhams helped shape my garbled ideas into something much more cohesive.
I am absolutely delighted with my tee-shirt – even more so knowing the money will go towards such a brilliant charity helping so many children here and internationally.
My own two were also asked to model the tees in a photoshoot with me and Pudsey Bear, which will be seen in store and on the swing-tags. And forever more in our family album.
A sneak peek of our shoot – and my tee-shirt – is below.
All the designs will be in store from next week or you can buy and check them all out online. Please buy – it’s all for charity!
Comments ( 9 )
Michelle
Wow! This is brilliant Erica!
I love the t-shirt design – will definitely have to pick one up for my son 🙂
Xx
Christine
I think that is one of the best charity Tshirts I’ve ever seen! I would actually wear one and will deffo get them for my nephews! Well done you!
Alison, Not Another Mummy Blog
Erica, this is SO exciting and I’m mega proud to be your mate. Not just a Twitter friend, a real actual mate 😉 YOU ROCK.
Ruffles Bexley
Such a fun design that I’m sure children will enjoy wearing! We have 5 young boys between us so will be purchasing for such a good cause! Xx
Lauren
OMG this is brilliant! Will definitely get Will C and the La a t-shirt each. But please stop over-achieving now; it’s making me feel bad about not even being arsed to sew the name label’s in the new school gear! *eats another crisp sandwich*
Marie Fitzgerald
That is Amazing!!!! A brilliant achievement and wonderful recognition of your Blog. The kids look adorable in the T-shirts.
Emma Dunne
The t-shirts look great, and are now available in store & online.
Selling well, so grab them before they are sold out.
Ali Read
Erica! T shirt is fab! I will be buying two for sure! Well done and the squidly pops are both gorgeous! Xxxx